S2E8: Mike Kelly

Mike Kelly was helping build the business of digital media before online advertising had a proven model.

In this episode of The Net OGs, Mike looks back on more than four decades across media, advertising, and technology—from the early days of Entertainment Weekly online to building one of the industry’s first large-scale digital advertising businesses at AOL and later leading The Weather Channel into the mobile era. Along the way, he shares the stories behind the deals, decisions, and risks that helped turn digital media into a real business.

It’s a firsthand look at how the business of the internet was built—and what Mike learned from helping shape it in real time.